1956 Individuals at The MarTech Summit Asia 2026

Babita Devi, Co-founder and Chief Commercial Officer, represented 1956 Individuals at The MarTech Summit Asia 2026 in Singapore, attending as part of the UK delegation selected through Innovate UK's Global Business Innovation Programme (GBIP).

Held at Raffles City Convention Centre on 10 and 11 March, the event brought together global leaders across digital transformation, AI, personalisation, data and analytics, customer experience and omnichannel strategy.

For us, the visit was about more than attending a conference. Singapore is one of the most advanced markets for AI adoption globally, with high demand for automation, a multicultural audience that aligns with our multilingual capabilities, and a regulatory environment that matches our approach to privacy and data. It is also a strategic hub serving 670 million consumers across ASEAN.

Through GBIP, the summit helped us explore new collaborations across Singapore's innovation ecosystem, including retail, tourism, financial services and healthcare, sectors where conversational AI avatars can have real and immediate impact.

With major UK deployments already underway - from Modality Partnership/ NHS to Leeds Castle, and the Museum of the Prime Minister, our platform is ready to accelerate its growth across Southeast Asia.